Monday, April 28, 2014
Business Plan Tip - Keep the Main Sections Short
Few people enjoy being forced to read through 10 or 20 pages of esoterica. And yet, many business plans end up being just that: long-winded attempts at teaching science or demonstrating how smart the author(s) is/are. If you find yourself in a position where you need to write a lengthy explanation of how a system works, insert a two- to four-page summary in the main body of the plan and put the remainder -- all the details -- in the appendix. That way, your readers won't get bogged down in (or turned away by) a hard-to-read (possibly boring) explanation.